DADAR | ANDHERI | THANE 9833900110 / 330
Content Writing Course Contents (8 Modules)
1. Techniques Non-Fiction Writing
- The Four Principles Of Great Non-Fiction Writing
- 10 Writing Exercises
- Creating Writing Sets For List
- Processes & Principles Of Writing
- Story Telling Techniques
- Perspectives & Giving Information
2. Crucial Content Writing Steps
- Copywriting Types You Can Use
- Researching Our Competition
- How To Understand The Headline
- How To Convert Leads Into Customers
- Showing Benefits & Providing Solution
- How To Show Your Credentials With High Impact
3. Content For Blogging & E-Book
- How To Search For Topics To Write
- Content Writing For Blogging
- Secrets Of Successful Blogging
- Insights To Help You Decide What To Blog About
- Insider Tips & Tricks For Monetizing Your Blog
- How To Create A E-Book In Ms Word
- Valuable Tips To Writing A Winning E-Book
4. Copywriting Strategies
- Writing Magnetic Headlines
- Get Your Customers To DO Something – Call To Action
- Testimonials & – Trust Building Sales Copy
- The Pre-Requisite For Writing Mind-Reading
- “Fear” Of Missing Out – Scarcity Factor
- “Value Stacking” For Improving Conversion – Bonuses
- Communication That Makes Your Customers ‘Buy NOW
5. White Paper & Case Studies
- Construction Of A White Paper
- Layout & Body Of White Paper.
- Placement Of Call To Action.
- Do’s And Don’ts For Writing A White Paper.
- Learn To Structure Case Studies
6. Writing EMAIL's That Will Convert
- Injecting “Power Words” & Phrases Into Your Email Copy
- Using Specifics & Numbers – Intrigue & Curiosity
- The Power Of Questions – The “Cliffhanger Effect”
- Write With Excitement & Emotion
- Start With A Strong Opening
7. SEO Copywriting For Websites,
Blogs, Google Ads.
- Search Engine Optimization For Your Content
- Keyword Research & Planner
- Elements Of SEO Copywriting
- Writing Useful Keywords For Search Engines
- Keyword Research For Content Creation
- Pre-Site, On-Site & Off-Site Activities
- Writing Meta Tags, Title & Description Tags For Google Search Engines
- Landing Page For Lead Generation
- Landing Page Optimization, Writing Call To Action
- Promoting & Marketing Articles, Social Media Integration
8. Product Descriptions,
Content Marketing & Freelancing
- Content Marketing On Various Platforms
- Promoting & Marketing Articles
- Writing Product Descriptions For Ecommerce Websites
- Product Descriptions That Boost Conversions.
- Case Studies Of Successful Product Descriptions Comp.
- Simple Ways To Write Descriptions That Sell & Convert Sales
- Learn How To Market Yourself
- Where To Get Freelancing Work From ?
- Two Steps To Making Money From Blogs
- 5 Really Useful Links For Your Writing
Advanced Digital Marketing Diploma (Includes 27 Modules)
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