1. Importance Of Digital Marketing

  • Types Of Internet Marketing Methods
  • How The Search Engine Works ?
  • Understanding The SERP
  • Google Search Engine Architecture
  • Search Engine Algorithms
  • Page Rank Technology
  • Latest Updates About SEO Algorithms

2. Keywords Research And Analysis

  • Introduction To Keyword Research
  • Business Analysis
  • Types Of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing A Keyword List For Project

3. On-Page Optimization (Onsite)

  • Basics Of Website Designing / Development
  • Usability And User Experience In Website
  • HTML Basics For SEO
  • Importance Of Domain Names
  • Website Structure And Navigation Menu Optimization
  • HTML Validation Using W3C
  • Coding Best Practices
  • Filename & Title Tag Optimization
  • Meta Tags & Headers Optimization
  • SEO Content Writing
  • Page Speed Optimization Tool
  • Anchor Links Optimization
  • Internal Link Statergy
  • Iframes / Frames Effects On SEO
  • Footer Optimization
  • Creating An HTML And XML Sitemaps
  • URL Rewriting Techniques (301, 302)
  • Robot.Txt File & Sitemap Creation

4. Off-Page Optimization (Offsite)

  • Introduction To Offsite Optimization
  • Submission To Search Engines
  • Linking Building Methodology
  • Types Of Linking Methods
  • Free Links / Paid Links
  • Directory Submissions For SEO
  • Social Bookmarking
  • Local Business Listing (Local SEO)
  • Classifieds Posting
  • Forum Signatures And Commenting
  • Using Blogs For SEO
  • Blog Commenting
  • Press Release Submission
  • Article Submissions
  • Video Submissions
  • Social Media Optimization Techniques (Basics)
  • RSS Feeds Submissions
  • Tracking The Links And Page Rank
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Digital Marketing Diploma + Content Writing
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Create Dynamic, E-Commerce Website
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Diploma In Advance Web Design + ADMD
12 Day Fast Track Full Time Batch, 60 Hours, 25 Modules

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